Mirage Margarine

Brand refresh

Refreshed the visual identity for Mirage Margarine while preserving established brand equity and recognizability. The update included logo refinement, a refreshed colour palette, a new typography suite, custom illustrations, an updated photography style, and a cohesive social media strategy.



The redesign was guided by Mirage’s tagline, “Baking Memories,” centering on the warmth and nostalgia of cherished moments spent in the kitchen. The goal was to create a brand that feels comforting and familiar—evoking cozy, at-home baking experiences and the emotional connection people have with food made from the heart.

Graphic Designer

Marketing Specialist