The Busy Bee Bakery

Brand Identity

Overview

Developed a cohesive brand identity for a new Winnipeg-based bakery, ensuring all brand elements balanced warmth and whimsy with a sense of quality and craftsmanship, reinforcing the bakery’s homemade character and community-driven values. The identity included a hand-rendered logo, custom illustrations, pattern system, colour palette, typography suite, packaging, stationery, and merchandise.


The project also encompassed the development of the bakery’s marketing approach and social media management to support a cohesive and engaging brand launch


Title

Graphic Design

Social Media Manager

Marketing